A quick glance around the internet and you’ll see hundreds of news stories and articles about how mobility is the future of business. But people have been saying that kind of thing for years and, now, the future has crept up on us. A world that’s mobile, flexible and on-demand isn’t coming – it’s arrived.
Put it this way. Today, in the UK alone, more than half of 16-75 year olds use their smartphone while they’re walking from one place to another. It doesn’t get more mobile than that.
At home, at work, or on the move, we all reach for our smartphones and tablets without even thinking. It’s time for online learning to catch up.
What mobile learning really means
With mobile behaviours and habits already largely embedded into our daily routines, the advantages of mobile learning are obvious. When you take your online learning platform mobile, you’re putting all your content in the place where it’s most accessible.
Or, at least, that’s the theory.
In practice, attitudes and approaches to mobile learning vary. For several years, mobile learning meant visiting the standard platform in your device’s browser, or trying to make sense of a confusing, poorly-optimised app.
If content and tools are designed for desktop first and smartphones second, your platform may be more accessible – but your content, the part that actually counts, becomes harder to navigate and digest.
There’s a gap between mobile access and true mobile learning. Closing that gap takes an approach that’s tailored to all the strengths and weaknesses of mobile devices.
Mobile learning that’s built for mobility
When people access online learning on-the-go, keeping their attention is difficult. Typically, you’re serving people who are multi-tasking, not quietly sitting at their desk with time set aside for personal development and training. As a result, the right platform needs to be optimised for mobile access.
A self-contained app is often a more effective approach than a tweaked version of an existing desktop platform. Within an app, it’s easier to present content in more digestible, bite-sized chunks – particularly if you’re using learner pathways to spotlight the most relevant content.
The key traits of a good mobile learning app include:
- Offline access. When people are keen to learn, don’t let a dropped connection or single problem slow them down. Making content available for download means people can learn anywhere, anytime.
- Strong search and filtering tools. Browsing endless lists and navigating long menus becomes exponentially more difficult on a mobile device. Instead, the right app will make it easy to jump directly to the type of content you’re looking for, whether that’s a particular skill area or challenge.
- Interactivity at every stage. When people reach for smartphones or tablets, they’re not expecting a one-way conversation. As a result, short videos, games, quizzes and social learning tools can help to align learning with the way people already use their devices – removing another potential obstacle to engagement.
Done right, mobile learning is undoubtedly a big part of the future. And when that future has been on its way for years, there’s just no excuse for doing it wrong.
About Recruitment Juice
Founded in 2007, Recruitment Juice offers the world’s leading online training platform made exclusively for recruiters. The platform includes award-winning video courses, gamification to drive engagement, and automated pathways to guarantee relevant, actionable content. All backed by Juice’s team of learning experts to tailor content and customise platform.
It’s a comprehensive training solution that motives teams, improves performance, and helps embed a culture of learning and development.
Find out more: www.recruitmentjuice.com