5 Ways to Get Creative with Employer Branding

5 Ways to Get Creative with Employer Branding

A great majority of companies tend to invest a lot of resources in the branding of their products. That is why we often associate a company with a product and soon enough, the product becomes a sort of a foundation for their brand.

But for some time now, companies have been using employer branding as a source of attracting new talent. This strategy was usually specifically created for recruitment, but soon enough, companies realised that this was also a perfect way to get them closer to clients.

There are several things that need to be included in creating the overall company brand, and they range from various recruiting policies to the work environment and reputation. Below, you will find ideas that will help your business become the brand for the best talent out there.

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It’s Not About You… Can You Handle That?

It’s Not About You… Can You Handle That?

I was on LinkedIn one day this week and I saw a question that one of my connections had commented on. Let me share it with you…

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Benefits of a weekly 1-1 with your staff

Benefits of a weekly 1-1 with your staff

As part of on-going performance management, the individual 1-1 coaching session is a staple element – so why do so many managers in the recruitment industry not rate them?

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Leadership Skills: How to Be More Productive

Leadership Skills: How to Be More Productive

The art of leadership entails a great deal of knowledge, know-how, interpersonal skills, along with a myriad of work and non-work related activities, ranging from employee productivity, to brand recognition and trust, all the way to meeting the deadlines and leading the business to success.

As you can probably tell, being a leader is no easy task. While true leaders are born with a natural talent for the job, it doesn’t mean that leadership skills cannot be practiced, learned and improved upon.

Let’s take a look at some of the best actions you could implement in order to bolster productivity and become a better leader all-around.

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Knock the competition... yeah, that's a great business development strategy!

Knock the competition… yeah, that’s a great business development strategy!

One of the first rules that I learnt in sales was ‘don’t knock the competition’. It makes you look petty and gives the impression that your product (whatever that is) isn’t good enough to stand on its own two feet and beat the competition in a direct comparison.

So why is it that recently there has been so much emphasis on making statements about how bad your competition is in servicing its clients?

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The Biggest Challenges of Managing Remote Recruiters (and how to overcome them)

The Biggest Challenges of Managing Remote Recruiters (and how to overcome them)

At the moment, we are living through a major shift in the way we define the workplace and behave in the work ecosystem. New technological advances and the various changes that they have brought in the way people see their careers have created a new kind of workplace.

One very noticeable aspect of this new workplace is that more and more companies operate almost exclusively remotely, with employees putting in their work from cities, counties and even continents away.

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How easy is it to move from Senior Consultant to MD?

How easy is it to move from Senior Consultant to MD?

I’m sure we’ve all experienced it – either personally, or we know someone that has attempted it and hopefully even succeeded; that superstar consultant, who just got it from their first month and was very successful. They grow with their company over a few years and then hit the point where their entrepreneurial spirit takes over and they make the leap to “I’m going to set up and do this on my own”.

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How Do I Get Motivated When My Team Aren't?

How Do I Get Motivated When My Team Aren’t?

Here’s a question that I have been asked many times over the years, “How can I get motivated when my team aren’t?”

Whether it is due to team members changing, a new manager, or just a change in personal circumstances, many salespeople, at some point in their career, end up working in a team where others are not as motivated as they are. If you cannot deal with this, it can drag you down too.

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How to set the compensation structure for your startup

How to set the compensation structure for your startup

Striking a compensation structure is usually the last thing on any founder’s mind. But just like the exercise regime that you keep putting off, it will only slowly manifest into an enormous problem in the future.

And I am not talking about anything complicated. This isn’t going to be a 10-levels, multi grids table with complex formulas that will take a rocket scientist to understand.

It is a simple framework to provide the right foundation that will compliment your scaling journey.

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How to Properly Reward Your Employees

How to Properly Reward Your Employees

When it comes to the employee recognition rewards, most companies tend to reward the five years of loyal service. According to a recent report by the Bureau of Labor Statistics, the median tenure of workers aged 55 to 64 is somewhere around 10.1 years and when it comes to workers aged 25 to 34, the number drops significantly, to around 2.8. This means that a vast majority of the today’s young workers (in particularly millennials) is unrecognised for their contributions.

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